•February 9, 2010 •
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Northern Beaches Community College approached The National Grid to design a new identity.
The ident would be used across all forms of media & signage in the college.
We designed the cover for College course book. Fun!



Posted in ART DIRECTION, CUSTOM PUBLISHING, GRAPHIC DESIGN, IDENTITY & BRANDING, ILLUSTRATION, MAGAZINE DESIGN, PRINT, TYPOGRAPHY
Tags: ART DIRECTION, design distillery, GRAPHIC DESIGN, graphic design manly, graphic design sydney, identity, ILLUSTRATION, logo design, NBCC, northern beaches community college, PRINT, print design, simon barrett, the national grid, TYPOGRAPHY
•February 9, 2010 •
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The National Grid was asked to create visual identity & interior restaurant visuals for Bin24.
Identity, collateral, signage, screenprinted type boards & website were produced.
The bar & grill is situated in the old Arnotts biscuit factory in Strathfield, Sydney.
The space itself kept a lot of the original features of the old factory, we worked to produce graphics that were in keeping with the feel of the factory.






Posted in ART DIRECTION, GRAPHIC DESIGN, IDENTITY & BRANDING, ILLUSTRATION, INSTALLATION, PRINT, RESTAURANT DESIGN, WEB DESIGN
Tags: ART DIRECTION, Bin 24, bin24, Bin24 Strathfield, design distillery, GRAPHIC DESIGN, graphic design sydney, ILLUSTRATION, national grid, restaurant graphics, screenprinting sydney, the national grid
•February 2, 2010 •
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Perenia is a specialist firm with global reach established to support companies looking to proactively respond to the opportunities and challenges associated with the impact
of climate change.
The National Grid were asked to design the overarching look & feel of the new company.
We designed the identity & all the relevant collateral to make the brand talk.
The website, complete with comprehensive content management system and project showcase was launched to coincide with the climate change conference 2009, in Melbourne. The National Grid was responsible for all design and project management for the Perenia tradeshow presence establishing Perenia as a major player in the future of climate change business and carbon trading.



Posted in ART DIRECTION, GRAPHIC DESIGN, IDENTITY & BRANDING, INSTALLATION, PRINT, WEB DESIGN
Tags: ART DIRECTION, climate change, complete carbon solutions, conference graphics, design distillery, GRAPHIC DESIGN, graphic design manly, graphic design sydney, identity, installation graphics, lara allport, matthew conway, Mitsui, national grid, Pacific Hydro, perenia, print design, simon barrett, SMEC, the national grid
•February 1, 2010 •
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The National Grid was asked to create the campaign for National Mental Health Week in Australia.
The project involved creating many illustrations of different wellbeing pastimes and some not so super superheroes. We then created posters, postcards & a fortune teller paper game.


Posted in AD CAMPAIGNS, ART DIRECTION, GRAPHIC DESIGN, IDENTITY & BRANDING, ILLUSTRATION, POSTER DESIGN, PRINT
Tags: AD CAMPAIGNS, ART DIRECTION, design distillery, GRAPHIC DESIGN, graphic design manly, graphic design sydney, ILLUSTRATION, mental health, mental health australia, national grid, National Mental Health Week, POSTER DESIGN, print design, simon barrett, the national grid, TNG
•February 1, 2010 •
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The National Grid Worked with Custom Publishing company Gadget Group, to art direct & design a national publication for Telstra. We created the overall design, including masthead design, illustration, grid system, photography and layout. The magazines were stocked in Telstra stores & newsagents.


Posted in ART DIRECTION, CUSTOM PUBLISHING, GRAPHIC DESIGN, IDENTITY & BRANDING, ILLUSTRATION, MAGAZINE DESIGN, PRINT
Tags: ART DIRECTION, CUSTOM PUBLISHING, design distillery, gadget group, graphic design brookvale, graphic design sydney, lara allport, national grid, northern beaches graphic design, simon barrett, Telstra, the national grid, TNG
•January 28, 2010 •
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The mission of NAPCAN (National Association for Prevention of Child Abuse and Neglect) is to advocate on behalf of children and young people and to promote positive change in attitudes, behaviour, policies, practices and the law to prevent abuse and neglect and ensure the safety and wellbeing of all Australian children.
The National Grid was approached to design a series of ‘Train the Trainer’ books & Identity for NAPCAN. The 165 page ‘Lovebites’ books are designed for simplicity within teaching.


Posted in ART DIRECTION, CUSTOM PUBLISHING, GRAPHIC DESIGN, IDENTITY & BRANDING, ILLUSTRATION, MAGAZINE DESIGN, PRINT, TYPOGRAPHY
Tags: ART DIRECTION, design distillery, GRAPHIC DESIGN, graphic design sydney, identity, lara allport, Love Bites, matthew conway, NAPCAN, National Association for Prevention of Child Abuse and Neglect, northern beaches graphic design, simon barrett, the national grid, TNG, training manual, TYPOGRAPHY
•January 28, 2010 •
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The National Grid was asked to produce 2 ranges of greetings cards for The Carte Postale.
Our illustrator Lara Allport took up the challenge and work commenced. Each range had 12 unique designs.
The cards are stocked internationally.





Posted in ART DIRECTION, GRAPHIC DESIGN, ILLUSTRATION
Tags: ART DIRECTION, design distillery, flamingo, GRAPHIC DESIGN, greetings cards, ILLUSTRATION, lara allport, matthew conway, national grid, northern beaches graphic design, print design, simon barrett, The Carte Postale, the national grid, TNG
•January 28, 2010 •
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The National Grid worked with The Maclaey Musuem, part of The University of Sydney.
The exhibition we were asked to design, looked into the travels of Australias’ first Anthropologists and the foundation of the Anthropology Department at Sydney University.
We designed the space as if being in an early tent with window folds cut into the canvas showing photos. Information was printed onto the large canvas sheets. Lovely.






Posted in ART DIRECTION, GRAPHIC DESIGN, INSTALLATION, PRINT
Tags: anthropology, ART DIRECTION, design distillery, GRAPHIC DESIGN, graphic design brookvale, graphic design manly, graphic design sydney, matthew conway, museum installation, People, Power & Politics, print design, simon barrett, sydney uni, The University of Sydney, TYPOGRAPHY
•January 27, 2010 •
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Design agency Folk & Dan Marshall commissioned a giant doodle for a sketchbook they give to clients and customers. Illustrator Simon Barrett took on the job of creating the doodle that travelled across 4 inside pages of the cover and a flickbook style that grew across each inner page. A great fun free thinking project!



Posted in ILLUSTRATION, PRINT
Tags: daniel marshall, design distillery, doodle, GRAPHIC DESIGN, graphic design brookvale, graphic design manly, hand drawn, ILLUSTRATION, national grid, northern beaches graphic design, print design, simon barrett, the national grid
•January 27, 2010 •
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The National Grid was asked to consider the rebrand of popular burger store Rockin burger in the Rocks area of Sydney. The shops existing brand wasn’t standing out enough in a relatively competitive environment. We took a new approach and created a fun looking burger shop with new identity, packaging and environmental signage. The graphics resulted in a large increase in sales & interest in the shop.




Posted in ART DIRECTION, GRAPHIC DESIGN, IDENTITY & BRANDING, ILLUSTRATION, RESTAURANT DESIGN
Tags: ART DIRECTION, burger, burger shop sydney, design distillery, GRAPHIC DESIGN, graphic design brookvale, graphic design sydney, ILLUSTRATION, menu design, northern beaches graphic design, restaurant graphics, Rock in burger, rockin burger, the national grid, the rocks, TYPOGRAPHY