The National Grid & Dan Marshall along with The Works ad agency created the typework & design
for the release of the Jim Beam longneck.
The type was hand painted on paper over concrete to create the worn worked look.
The campaign was aimed at the ‘end of the day tradey’
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~ by The National Grid Work on January 14, 2010.
Posted in ART DIRECTION, GRAPHIC DESIGN, PRINT, TYPOGRAPHY
Tags: the national grid, graphic design sydney, TNG, national grid, northern beaches graphic design, TYPOGRAPHY, GRAPHIC DESIGN, print design, jim beam, daniel marshall, simon barrett
